Jade Jagger

Just weeks after the launch of Jade NYC, the first offering from Jade Jagger for yoo, the project had created press coverage worth $2.3 million. Put another way, you can't buy the kind of publicity Jade Jagger generates. She is stylish, deluxe design - personified. She's the ultimate.

'I am thrilled to be working with the yoo team,' says Jade, 'because I have long been an admirer of their strong ideas, their commitment to style and belief in improved quality of life through better surroundings.' Of course, it's mutual. We're also thrilled. And so are many in the media, including The Independent, who wrote: 'Jade will turn interiors into gold.'

For yoo, Jade has chosen four interior moods: Aristo, Boho, Disco and Techno, each reflecting different facets of her own eclectic lifestyle. 

• Morocco, Marrakech
• Turkey, Finike 
• The Jade, New York
• The Lakes, Gloucestershire
  

• ‘Her trademark style is bold and vivid.'
  THE GUARDIAN
  
  
• ‘Jade is an extremely talented designer who can express her talent in designing
  jewellery as well as environments. She is smart and pragmatic as well as original and knows how to inspire and create things people want.’
  DIANE VON FURSTENBERG
  
  
• ‘Jade Jagger is the poster girl for boho style but beneath the cool exterior is a driven entrepreneur with 3 businesses and a family to run’.
  EVENING STANDARD MAGAZINE
  
  
• ‘Jade will turn interiors to gold’
  INDEPENDENT NEWSPAPER 
  
  
• ‘In Jade we have the most celebrated designer in the world, we have a sense of icon, a kind of Bridget Bardot of Ibiza’
  JOHN HITCHCOX FOR IDFX MAGAZINE
  
  
• ‘Put together the most famous designer in the world, the man who transformed the UK property market , the queen of hippy chic and her design partner and you know you are in for something special’
  IDFX MAGAZINE
  
  
• ‘My favourite Jagger is Jade. I love Mick and Bianca but Jade’s more my speed. I taught her how to colour and she taught me how to play Monopoly. I was forty-four and she was four.’
  ANDY WARHOL
  
  
• ‘Jade Jagger encapsulates that West London, hip chick approach to design: a modern boho feel that manages to avoid being too ethnic, retro or kitsch and yet contains agreeable elements of all three.’
  JEREMY LANGMEAD, EDITOR, WALLPAPER MAGAZINE
  
  
• ‘Bond Street’s new Crown Princess.’
  VOGUE
  
  
• ‘Jade Jagger: the ultimate in laid-back luxe.’
  HARPERS BAZAAR
  
  
• ‘The girl of the moment… she turns heads and they stay turned. ‘
  GQ
  
  
• ‘She has an eye for what puts the ‘wow’ in a woman.’
  HARPERS BAZAAR
  
  
• ‘Taking the strain out of buying that dream home.’
  FINANCIAL TIMES
  
  
• ‘She has the perfect mix of funky and sophisticated, practical and fashionable.’
  VOGUE
  
  
• ‘A cocktail of glitz, hype and topicality…. She has an innate sensibility and tremendous presence.’
  GQ