“We don’t cut and paste styles”
The yoo Design Studio was originally established to service the ideas of its star designers (first Philippe Starck, then Marcel Wanders, Jade Jagger, Kelly Hoppen and Anouska Hempel) providing what its head of design Mark Davison calls “the glue between the designers and the developers.” Over time, however, this extremely talented and thoughtful group of product and interior designers and architects has inevitably developed its own unique intelligence and identity. Now the yoo Design Studio happily functions as a creative force in its own right, taking on residential and hotel interiors, restaurants and larger architectural projects.
The team prides itself on taking on board the local context: “we’re not here to export European design around the world. We do a lot of research on the local context and weave that back in to the project,” says Mark Davison. “We know how to deliver unique spaces, and at different cost points.”
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